role: Art direction & motion design
We designed and art-worked the festival hero image by evolving the square logo into a neon outline and setting it free amongst the Manchester evening cityscape. We directed the event launch film too!
Produced at Process and briefed by Design Manchester/Instruct Studio with photography by Andrew Brooks, we used Cinema4D to guide us with the neon light fall-off.
3D - Michael Connolly & Jon Saull
DoP - Jon Saull
VFX - Adam Webster
