role: Creative direction, motion & comms design
Working direct with the GSMA to design and develop a new look and feel for their entire 2019 marketing comms, from social web banners to print to product demo animations. All design work was used at MWC Barcelona and for the remainder of the year. The key to solving consistency across the many outputs was developing a flexible grid that could accommodate different formats as well as keeping the designs brand centric.
3D - Adam Webster
Artwork - Craig Ritchie
